Trust

Running business is not an easy adventure, its a venture of course, but beyond monetary things, people side of such business become more important, especially in the service business. Our customer is not our only focus before that we should treat our people inside the business and our partners humanly. I believe the key for that is trust and before gaining such luxury of trust we should try to build the building blocks of warm relations.

Five years a go i spent a week of my leave get in to the business of two entrepreneur, both are mature in the way they run people, they have a huge business built from scratch mainly using their personal reputation and hardwork. later i met a marketing director of one of the biggest IT co, he  also become a man of comfort giving us a sense of friendship beyond the technical nitty gritties, along our conversation he always avoid talking about the business he just made our lunch as a place to escape, in chinese customs people have to finish their food and talk about anything else before start 15 minutes business conclusion.

Trust become main ingredients, after that everything necessary will follow, will go through the right path as they should be.